Part of what drives the success of a website is clear, concise, original content that supports a client’s branding, marketing, and business objectives. Creative Take’s writing team is focused on producing content that works holistically with the design and development team to create custom content that supports these objectives.
Our writing staff is comprised of experts in the fields of technical and medical writing, marketing writing, ad copy, social networking, blogging and journalism to bring to table a knowledge base that offers you a complete in-house solution. Our writers are University of California educated, and their experience (just to name a few) includes as their clients:
- National Semiconductor
- Electronic Arts
- Eisenhower Medical Center (Healthy Living Magazine)
- The Desert Sun Publishing Company publications
- Horiba Instruments
- Idyllwild Town Crier
We are more than just writers, we create the foundation of your own unique brand, then build upon it to enforce a consistent, memorable and substantial online presence. After all, our reputation is only as good as the satisfaction level of our clients.
Holistic Approach to Services
Our end-to-end approach isn’t limited to website development, we see building a successful medical practice as a holistic affair and from this philosophy, we see all parts of content, marketing collateral, and more as tightly-integrated components of your marketing plan. By using Creative Take as a single-source provider, we can ensure consistency and accuracy of all of the information that you to disseminate. To this end, our content service offering includes:
- Website content
- Press release creation and distribution
- Email, letter and newsletter creation
- Marketing collateral
- Blog and social networking writing/ghostwriting
- Ad copy
- Patient information handouts
- Online patient forms and informational handouts
- Editing and proofreading
- Remedial writing
- Writing coaching if you choose to do your own writing
The Content Creation Process
During the content creation process, we conduct personal interviews with our clients to ensure that we accurately reflect your practice, your personality, and to establish a clear understanding of your brand, at reasonable rates too. Often, our clients find that in the long run, it is much cheaper and more efficient for Creative Take to handle content creation from the very beginning of the project, allowing you to do what you do best, while we do what we do best. To ensure the highest quality of information, all content is reviewed by an in-house team of medical professionals before being submitted for your approval.